{"id":29955,"date":"2025-04-25T00:10:13","date_gmt":"2025-04-25T04:10:13","guid":{"rendered":"https:\/\/www.www.www.medicalebooks.org\/?post_type=product&p=29955"},"modified":"2026-04-24T04:51:04","modified_gmt":"2026-04-24T08:51:04","slug":"healthcare-marketing-strategies-for-creating-value-in-the-patient-experience","status":"publish","type":"product","link":"https:\/\/medicalebooks.org\/de\/healthcare-marketing-strategies-for-creating-value-in-the-patient-experience","title":{"rendered":"Healthcare Marketing: Strategies for Creating Value in the Patient Experience"},"content":{"rendered":"

Healthcare Marketing: Strategies for Creating Value in the Patient Experience – Original PDF<\/strong><\/h3>\n

Healthcare Marketing: Strategies for Creating Value in the Patient Experience\u00a0provides students with the tools to effectively combine healthcare expertise with key marketing principles to positively affect patient satisfaction. The book features insights from practicing healthcare professionals, focused readings, and background on marketing insights deeply connected to the world of healthcare to help students adapt and thrive in a dynamic and ever-changing industry.\u00a0 The opening chapter of the text identifies the seven areas healthcare providers should examine to determine whether their products and services are providing value to patients. Later chapters address the healthcare paradigm shift, strategic healthcare marketing, how caregivers create value, patient-centricity, and ethics in healthcare marketing.\u00a0 Healthcare Marketing\u00a0prepares students to enter a professional healthcare environment with the marketing and management expertise needed to support a positive patient experience<\/p>\n

SAMPLE PDF<\/strong><\/em><\/h2>\n

Health care marketing Strategies and creating value in the patient experience<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Healthcare Marketing: Strategies for Creating Value in the Patient Experience<\/p>\n

AUTHORS Barbara Ross Wooldridge, Kerri M. Camp
\nYEAR 2018
\nPUBLICATION Cognella Academic Publishing (April 2, 2018)
\nISBN 9781516514267, 9781516561193 , 151655695X, 1516514270, 1516514254, 9781516556953, 9781516514274, 9781516514250
\nLANGUAGE English
\nFORMAT Original PDF<\/p>\n","protected":false},"featured_media":29956,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"

Healthcare Marketing: Strategies for Creating Value in the Patient Experience - Original PDF<\/strong><\/h2>\r\n\r\n\r\nHealthcare Marketing: Strategies for Creating Value in the Patient Experience\u00a0provides students with the tools to effectively combine healthcare expertise with key marketing principles to positively affect patient satisfaction. The book features insights from practicing healthcare professionals, focused readings, and background on marketing insights deeply connected to the world of healthcare to help students adapt and thrive in a dynamic and ever-changing industry.\u00a0 The opening chapter of the text identifies the seven areas healthcare providers should examine to determine whether their products and services are providing value to patients. Later chapters address the healthcare paradigm shift, strategic healthcare marketing, how caregivers create value, patient-centricity, and ethics in healthcare marketing.\u00a0 Healthcare Marketing\u00a0prepares students to enter a professional healthcare environment with the marketing and management expertise needed to support a positive patient experience","_et_gb_content_width":""},"product_cat":[125],"product_tag":[1854,1549,1545],"class_list":["post-29955","product","type-product","status-publish","has-post-thumbnail","hentry","product_cat-administration-and-medical-economics-ebooks-and-cme-videos","product_tag-2022-medical-ebooks","product_tag-marketing","product_tag-public-health"],"translation":{"provider":"WPGlobus","version":"3.0.2","language":"de","enabled_languages":["en","uk","ar","au","ca","de","fr","es","pt","th","it","da","ko","he"],"languages":{"en":{"title":true,"content":true,"excerpt":true},"uk":{"title":false,"content":false,"excerpt":false},"ar":{"title":false,"content":false,"excerpt":false},"au":{"title":false,"content":false,"excerpt":false},"ca":{"title":false,"content":false,"excerpt":false},"de":{"title":false,"content":false,"excerpt":false},"fr":{"title":false,"content":false,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false},"pt":{"title":false,"content":false,"excerpt":false},"th":{"title":false,"content":false,"excerpt":false},"it":{"title":false,"content":false,"excerpt":false},"da":{"title":false,"content":false,"excerpt":false},"ko":{"title":false,"content":false,"excerpt":false},"he":{"title":false,"content":false,"excerpt":false}}},"_links":{"self":[{"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/product\/29955","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/comments?post=29955"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/media\/29956"}],"wp:attachment":[{"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/media?parent=29955"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/product_cat?post=29955"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/medicalebooks.org\/de\/wp-json\/wp\/v2\/product_tag?post=29955"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}